Vesper Books & Wine is a Detroit concept that celebrates the intersection of cook books and natural wine, creating a cozy hub for conversation and community. The founders envisioned a space that felt vibrant, eclectic, and full of personality – an atmosphere that invites you to linger over both pages and pours. We leaned into a playful, maximalist aesthetic inspired by this feeling. Through expressive typography, layered textures, and an energetic color palette, the branding captures Vesper’s lively spirit and passion for community building. The result is an identity that feels both spontaneous and sophisticated, much like the experience of spending an evening at Vesper.